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SIZING CHARTS

Finding your perfect fit shouldn't be a guessing game. Use the charts below to compare your own measurements against each product category - this is the most reliable way to pick the right size, every time.

How to measure: Grab a soft measuring tape, wear light clothing (or none, for body measurements), and keep the tape snug but not tight. When in doubt, size up.

A Few Notes on Fit:

  • Sizes can vary by item. A “medium in a fitted tee and a “medium in in an oversized hoodie won't fit the same.

  • Between sizes? Choose the larger size for a relaxed fit, or the smaller size for a snugger one - check the product description for fit notes (slim, regular, oversized).

  • Still unsure? Compare your measurements to the chart rather than relying on your usual size - brands and countries size differently, and your measurements are the one constant.

👕 TOPS

Measure: Chest: at the fullest point, underarm to underarm. Length: from the top of the shoulder to the hem.

👖 BOTTOMS

Measure: Waist: at the narrowest point. Hip: at the fullest point, about 8 in below the waist. Inseam: from crotch to ankle hem.

👗 DRESSES

Measure: Bust: at the fullest point. Length: from the shoulder seam straight down to the hem.

👟 SHOES

Measure: Stand on a sheet of paper, trace your foot, then measure heel to longest toe. Measure both feet - use the larger one.

🧥 OUTWEAR

Measure: Chest: at the fullest point, over a light layer (outerwear runs roomier to fit clothing underneath). Length: from the top of the shoulder to the hem.

🏃🏼‍♂️ ACTIVEWEAR

Measure: Chest/bust: and hip at the fullest point. Waist: at the narrowest point. Activewear is often designed with stretch and a snugger fit - if you like extra room to move, size up.

🧑🏼 YOUTH

Measure: Chest: wrap the tape under the arms, around the fullest part of the chest; keep the tape flat and snug, not tight; child should be relaxed, arms down. Length: from the top of the shoulder (where the collar sits) down to the bottom hem of the shirt. Sleeve: from the shoulder seam down to the wrist bone with arm slightly bent for accuracy. Waist: around the natural waistline — tape snug but not tight. Hip: around the fullest part of the hips. Inseam: from the crotch down to the ankle. Tips for parents: don’t measure over bulky clothes; if between sizes → size up; kids grow FAST — sizing up avoids returns.

👦🏼 KIDS

Measure: Chest: wrap the tape under the arms, around the fullest part of the chest; keep the tape flat and snug, not tight; child should be relaxed, arms down. Length: from the top of the shoulder (where the collar sits) down to the bottom hem of the shirt. Sleeve: from the shoulder seam down to the wrist bone with arm slightly bent for accuracy. Waist: around the natural waistline — tape snug but not tight. Hip: around the fullest part of the hips. Inseam: from the crotch down to the ankle. Tips for parents: don’t measure over bulky clothes; if between sizes → size up; kids grow FAST — sizing up avoids returns.

🧒🏼 TODDLERS

Measure: Chest: wrap the tape under the arms, around the fullest part of the chest; keep the tape flat and snug, not tight; child should be relaxed, arms down. Length: from the top of the shoulder (where the collar sits) down to the bottom hem of the shirt. Sleeve: from the shoulder seam down to the wrist bone with arm slightly bent for accuracy. Waist: around the natural waistline — tape snug but not tight. Hip: around the fullest part of the hips and diaper area. Inseam: from the crotch down to the ankle. Tips for parents: don’t measure over bulky clothes; if between sizes → size up; kids grow FAST — sizing up avoids returns.

👶🏼 BABIES

Measure: Chest: wrap the tape under the arms, around the fullest part of the chest; keep the tape flat and snug, not tight; child should be relaxed, arms down. Length: from the top of the shoulder (where the collar sits) down to the bottom hem of the shirt. Sleeve: from the shoulder seam down to the wrist bone with arm slightly bent for accuracy. Waist: around the natural waistline — tape snug but not tight. Hip: around the fullest part of the hips and diaper area. Inseam: from the crotch down to the ankle. Tips for parents: measure over a diaper for accurate fit; leggings stretch, so a slightly bigger size is safer; don’t measure over bulky clothes; if between sizes → size up; kids grow FAST — sizing up avoids returns.

seashore during golden hour

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